Custom Strategies & Pricing for Your Unique Needs
Marketing costs all hinge on your goals. Learn more about Zoe's pricing plans so you can make informed decisions for your business growth.
The Advantage of Custom Plans Over Pre-Set Prices
Traditional "pre-set" marketing plans offer specific services in set price tiers. It seems straightforward, but it's often tricky to know what tactics will work for your goals — which can lead to trial-and-error and wasted money. Instead, with custom plans, your goals drive the strategies. Your plan is built from scratch, tailored to your needs. That means no unnecessary extras and a more efficient investment that evolves as you grow.
View PricingSpecific Solutions
Custom plans are precisely aligned with your unique business goals.
Flexible Growth
These plans are versatile, adapting to your company's changing needs.
Cost-Effectiveness
Your money goes where it's most effective now — with options for quick pivots as things change.
Stronger Collaboration
The process of creating a custom plan deepens the understanding between you and your agency. It leads to solutions that best meet your objectives.
How Zoe Creates Your Custom Plan
A custom plan blends the best marketing services to meet your goals. You'll attract, engage and retain customers.
Step 1: Understanding Your Needs
You'll paint a clear picture of your pain points and what success looks like. Who is your ideal customer? What past marketing have you done? Let's get it all out there.
Step 2: Crafting Your Plan
We build a strategy to meet your growth goals, whether it's reach, branding, conversions or event attendees. We dig into industry data and keyword research. You get a clear roadmap to success.
Step 3: Review and Refine
You're fully part of the process. You have a front seat to understanding your plan, and you have direct input and final say. This process continues during our partnership as you grow.
Zoe's Marketing Services
Multichannel marketing — which just means using more than one tactic — is essential to meeting your growth goals. Zoe’s custom plans typically include at least 2-3 of these services:
Core Marketing
Content marketing
Email marketing and management
Search engine optimization (SEO)
Reputation management
Google Analytics management
Creative services
Digital Ads
Search engine marketing (SEM)
Programmatic targeted display ads
Location-based targeted display ads
Over-the-top (OTT) streaming ads
Social media ads
Advanced Options
Web design and development
Video creation
Custom publishing
Flexible Pricing to Grow With Your Goals
Starting with a minimum commitment of six months, Zoe's three custom plans are designed to boost your digital visibility in different ways. These prices are the starting point for most companies. Your final cost will vary based on your unique goals.
Essential
Starting at $3,000/month
Great for building an online presence and foundational marketing. Offers steady growth for smaller target markets.
- Enhance visibility
- Begin increasing web traffic, subscribers and reach
- Start reaching new clients
- Begin to create a brand presence
Advanced
Starting at $4,500/month
Best for growing businesses that want to ramp up marketing and reach a wider audience.
- Drive more targeted traffic
- Get more conversions
- Engage with a growing customer base
- Establish a strong, consistent online brand identity
Pro
Starting at $6,000/month
Ideal for companies with multiple marketing objectives and goals looking to expand and become an authority in their industry.
- Maximize branding, reach, engagement, web traffic and conversions
- Leverage advanced marketing tools for data-driven decision-making
- Increase share in competitive markets
Frequently Asked Questions About Pricing
Pricing for marketing can feel overwhelming. Discover what goes into these costs to feel more confident which choice — if any — might be the right fit for you.
Can I choose just one service?
We rarely suggest an approach of "just blog writing" or "only email marketing," for instance. The reason is results. At Zoe, we use a holistic approach and blend of services to achieve your marketing goals effectively and fast. In our experience, we've found using a "piecemeal" approach doesn't deliver the same success.
Why is a six-month minimum ideal?
A half-year is the typical amount of time marketing takes to deliver a strong performance. The first month in particular is devoted to set-up; from there, it takes an additional several months for campaigns to start gaining traction. Our goal is to set you up for success — and, in the digital marketing world, that takes some time.
How much higher than the 'starting' rate will my cost be?
It depends on the amount of services, frequency and speed of your services. We’ll always try to optimize your costs to get the best results. But the best first step is to talk to one of our marketing experts. We’ll help you understand your options and whether we can find one that meets your goals and budget.
Talk With Us to Create Your Custom Marketing Plan
Growth begins with your goals — and having a partner that's fully focused on you. Choose a marketing strategy that empowers you and evolves as you do.