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Chicago Parent

Family Fun Destinations

For downtowns and cultural/sports/historic destinations looking to draw traveling families from Chicago to explore, shop and dine with them.

Reach Travel-Hungry Parents

Build awareness and affinity for your family attraction with Chicago Parent’s audience of 609,000+ local moms and dads looking for places to visit. Show them what makes your destination the perfect choice, in any season (or all of them!).

What you get

SEO-Driven Content Marketing in High-Traffic Area

Position your family-friendly destination as a trusted Chicago Parent partner and reach a highly engaged audience:

Engaging Sponsored Content

A custom-written story on ChicagoParent.com featuring your unique experiences, events and family-friendly amenities. Includes an expert interview and dynamic map. Publish in a specific month or buy a full season (3 months) at a discounted rate. Option to purchase up to 2 additional stories each month.

Powerful SEO on ‘Things to Do’ Pages

You’re featured on one of ChicagoParent.com’s four seasonal “Things to Do” pages for your chosen season. These pages — which draw 20,000+ visitors annually — boost your odds of being found on search engines. We link to your story and include you on an interactive map.

Facebook/Instagram Reel

A professionally designed 30-60-second video promoted on Chicago Parent’s social platforms. Each story gets its own reel.

+ Reel Boost: Your reel is backed by a paid promotion that helps you best reach a local targeted audience beyond Chicago Parent’s followers.

Email Promotion

1 email promoting each story, sent to targeted audiences of 50,000 each.

Boosted In-Partnership Post

1 boosted post on Chicago Parent’s Facebook/Instagram pages.
Talk to Us See Pricing

Key Benefits of This Marketing Campaign

Your story reaches the right audiences in Chicago with four core marketing tactics:

Talk to Us See Pricing
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Gain trust

by sharing your experts’ insights
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Attract attention

 with dynamic maps
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Align your brand

with a trusted partner
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Reach a targeted audience

that trusts and engages with your content
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Boost your credibility

and brand awareness
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Drive organic traffic

through improved SEO

How Content Marketing Creates Results

70% of people prefer learning about services through content vs. traditional ads

Readers spend about 45 seconds engaging with content vs. 1.6 seconds with display ads

Brand recall is 59% higher with sponsored content vs. traditional ads
The Details

Pricing, Deadlines + More Options

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Pricing

$3,750 for high-visibility content promotion (includes reels and email promotion for one story in one month)

Buy 3 months for only $10,500 ($3,500 each)

Contact us for pricing on additional stories

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Deadline to Commit

Deadlines are on a rolling basis throughout the year, depending on the month(s) you choose.

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Draw Families Year-Round

This campaign is available for all seasons — winter, spring, summer and fall. Ask about these ongoing opportunities.

Reserve your spot

Draw Travel-Hungry Families With Family Fun Destinations

You’ll hear from your marketing expert within 1-2 business days to set up a call. Share your marketing goals, ideal prospects and what you have to offer. Find out if this is a fit for your destination.
GET STARTED

Kick Off Your Family Fun Content Marketing in 3 Steps

Marketing your destination with content involves choosing an angle, working with writers/designers and meeting deadlines. Here’s what it takes to get going.

step-1

Talk With Your Marketing Specialist

Share your marketing goals, ideal prospects and what you have to offer. Find out if this is a fit for your destination.
step-2

Create Your Article and Reel

Collaborate with dedicated marketing pros to fine-tune your article topic, supply an interview source and make a reel, all on deadline. You get final approval.
step-3

Start Reaching Families Ready to Travel

Your content connects with local families looking for fun through promotions on ChicagoParent.com and via email and social media marketing.
Talk to Us See Pricing

Frequently Asked Questions About Family Fun Guide

Content marketing with the Family Fun Guide campaign builds your brand and visibility with promotions and time. Here are answers to a few common questions.

How long will my article and reel be?

How are the locations for interactive maps chosen?

What will my results be like?

Can I do more than one article/reel?

Can I only market in one season?

Reserve your spot

Draw Travel-Hungry Families With Family Fun Guide

You’ll hear from your marketing expert within 1-2 business days to set up a call. Share your marketing goals, ideal prospects and what you have to offer. Find out if this is a fit for your destination.
THE BOTTOM LINE

Family Fun Destinations Content Resonates With Families

Engaging content that highlights your destination and speaks to parents earns their attention and trust. With prominent placement on ChicagoParent.com, each article increases your visibility on search engines, making it easier for parents to find you. This approach builds your reputation and boosts engagement, naturally leading to more visitors over time.